Investment in recent years of more modern and versatile fleets has seen an increase in people travelling by ferry, with some 35 million passengers, eight million cars and over 140,000 coaches carried in 2010.

Central to the campaign will be a series of promotional offers from individual ferry operators which will be announced nearer the dates and also are to be promoted on the www.discoverferries.com website.

National Ferry Fortnight is organised by the UK-based Passenger Shipping Association (PSA) and members include Irish owned-ferry operators: Celtic Link Ferries (Rosslare-Cherbourg) and Irish Ferries (on routes to Wales and direct Irish-France routes).

In addition the following PSA members (operating between them on the Irish Sea, English Channel and the North Sea) are to participate: Brittany Ferries, Condor Ferries, DFDS Seaways, Hovertravel, Isle of Man Steam Packet Co. (IOMSPCo), LD Lines, P&O Ferries, Red Funnel, SeaFrance, Stena Line and Wightlink.

In January 2000 the keel of the worlds largest car ferry was laid at the Aker Finnyards in Rauma, Finland. The following year the €100m cruiseferry giant departed the shipyard on a four-day delivery voyage to Dublin Port. Upon Ulysses's arrival on 4th March she was presented with a traditional welcoming escort of saluting water-firing tugs.

The Ulysses was named at a ceremony in the port on 21st March by the 'golden godmother' Mairead Berry, Ireland's 25-year old Paralympic Games gold medallist. Four days later Ulysses made her commercial maiden voyage to Holyhead on 25th March.

Wih 12 decks the vessel has an extensive range of facilities and they are named with themes derived from James Joyce's famous novel 'Ulysses'. There is seating available for up to 1,938 passengers and there are 117 twin or single-cabins, accommodating up to 228 passengers.

Only two months into service the Ulysses won the prestigious 'Most Significant New Build - Ferry' category award in the Cruise & Ferry magazine 2001 Awards competition. Her Finnish builders are not only builders of large cruise-ferries for Baltic Sea operators and beyond but also are also renowned for the construction of very large cruiseships for international clients.

Ulysses was designed specifically to serve the central corridor route with a schedule of two round trips daily. She directly replaced the 1997 Dutch built 34,031 grt ro-pax Isle of Inishmore, which transferred to Rosslare-Pembroke Dock service.

In 2006 the Ulysses alongside her fleetmates were transferred from the Irish flag to the Cypriot flag in addition to a change of Irish crew with those outsourced from citizens mostly from the Baltic and Eastern European countries.

Due to the sheer size of the Ulysses, which has a length of 209m, a beam of nearly 32m and a 6.4m draught, she has not missed a single crossing due to bad weather conditions. The vessel has a 22 knot / 41kph service -speed on the 60-mile route which translates to a distance of over 182,000 kms a year.

To celebrate Ulysses 10th year in service, Irish Ferries has enhanced the Club Class option to passengers which includes free-Wifi, which enables a constant connection and an array of other benefits during the 3-hour 15 minute crossing.

For a virtual tour of the Ulysses with views taken from the top deck as the cruiseferry departs Holyhead and the mountains of Snowdonia setting as a backdrop plus interior tours of the vessel click here.

The German built 41,700grt vessel stays at the port for an 8 -hour turn-around before making the seasons inaugural outbound sailing to France at 16.00hrs.

Pont-Aven can arguably claim to be the most luxurious 'cruiseferry' operating to Ireland as the vessel has a small number of luxury cabins  incorporating balconies and uniquely to feature a swimming pool.

The swimming pool and leisure area can be covered over by a retractable roof. The option of the 'open-air' swimming pool may prove more popular with her 2,400 passengers as the cruiseferry also operates on a triangular route roster between Roscoff-Plymouth and Plymouth-Santander

Pont-Aven also operates a second Spanish route, Santander-Portsmouth in tandem with Cap Finistère. The 32,728grt cruiseferry last week opened a new route for Brittany Ferries also from Portsmouth to Bilbao, for details click here.

The Bibao route had closed in September when P&O Ferries withdrew from the service which since 1993 has been run by Pride of Bilbao. The 37,583grt was on charter from the Irish Continental Group (ICG) the parent company of Irish Ferries until its sale late last year to a Baltic Sea ferry operator between Helsinki-(Tallinn)-St.Petersburg, for more information click here.

The St. Georges channel crossing carries over 300,000 passengers and 80,000 freight annually and is served by the 34,031grt Isle of Inishmore. The ro-pax can handle 2,200 passengers, 802 cars / 152 freight trailers and is scheduled to two daily round trips, on a route that take nearly five hours.

The 1997 Dutch built vessel was first launched onto the central corridor route between Dublin-Holyhead but was transferred to the southern service after the introduction of Ulysses in 2001.

Rosslare-Pembroke Dock sailings only began in 1980, firstly operated by the B+I Line which competed with rival operators Sealink / British Rail (now Stena Line) on services running out of Fishguard.

This route was well established having started operations in 1906 and in an era when the railway companies (in this case the Great Western Railway) developed and owned the ports plus the operation of shipping services on the Irish Sea.

The Irish Continental Group (ICG) which is the parent company of Irish Ferries, has warned of 'uncertainty' in 2011 due to higher fuel costs and the effects of the austerity measures in both the Irish and UK economies.

ICG secured a 61% increase in pretax profits in 2010 following an increase in passenger numbers and the sale of  their MV Pride of Bilbao to St. Peter Line (click here) after a long-term charter to P&O Ferries. The 37,583 gross tonnes cruiseferry is to open a new second route for the Baltic Sea operator between St. Petersburg and Stockholm, starting next month.

To read more about ICG's end of year results, click the report in today's Irish Times.

The European Endeavour will enable P&O to offer up to three Ro-Pax style sailings a day on the 7.5 hour route instead of the previous two-plus one Ro-Ro (freight-only operated) service. The 180m vessel is no newcomer on the route as over the last two years the ship has deputised to cover the annual overhauls of the routes' vessels.

The Spanish built vessel directly replaced the Ro-Ro freight ferry Norcape, which made her final sailing on the central corridor route, with the 1979 built vessel berthing at Liverpool's Huskisson Dock in the early hours of Sunday morning. Norcape could take 125 drop trailers but only had 12-passengers cabins (for freight accompanied truck-drivers).

Only last year the Japanese built vessel returned to the Irish Sea route as the Norcape but originally started a career with the B+I Line as their Tipperary on the Dublin –Fleetwood route. The UK port was switched to Liverpool in 1988, in the following year she was sold to North Sea Ferries.

The standing down of the Norcape represents the last vessel of the former B+I Line fleet to have any association with the Irish Sea. In 1991 the Irish state owned shipping company was sold to Irish Continental Group (ICG) which is a parent company of Irish Ferries. At that stage Irish Ferries operated only on the continental routes to France.

To read more about Norcape's final sailing on the Irish Sea route, click here.

In addition to services running out of Rosslare operated by Celtic Link Ferries and Irish Ferries and the alternative option of landbridge connections to Europe via the UK.

In the meantime, the Port of Cork will continue to be in dialogue with potential operators and investor's, however in the current climate it is proving more challenging to establish the service. Yet both the port authorities in Cork and Gijon remain committed in establishing the first direct Irish-Iberia passenger ferry route, with an update on the Spanish service due in early June.

Since 2008 the port authorities of Cork and Gijón, through the Promotion of Short Sea Shipping and Co-Operation with Small Medium Enterprise's (Proppose) an EU Inter-Reg project, have conducted feasibility studies into the service.

Interest in the service to date, has shown interest from Brittany Ferries, P&O Ferries and Transfennica, a Scandinavian based operator. It was envisaged that a ro-pax type of vessel would operate the 24-hour route to Gijón in Asturias, the region which forms part of Spain's northern 'Green' coast.

The route across the Bay of Biscay would be an attraction to freight hauliers, saving mileage and reduced fuel costs in addition avoiding a weekend ban to trucks travelling through France.

Last summer the ro-pax Norman Bridge started a new route between Nantes / St. Nazaire (Montoir-de-Bretagne) and Gijón, operated by GLD Atlantique. This route received support through the EU 'Motorways of the Seas' (MOS) programme to divert vehicle traffic from congested road-infrastructure and transferred to designated shipping routes, using larger and faster ro-pax vessels.

The route's opening was marked with a declaration signed by Dominique Bussereau, the French Minister of State responsible for Transport and his Spanish counterpart Magdalena Alvarez of the first of two Franco-Spanish MOS concept routes, starting with the 14-hour GLD Atlantique service.

At the second award ceremony, the company was again called to the podium to receive their 'Best Ferry' Company Award at the inaugural Irish Travel Awards, hosted by the Irish Travel Agents Association (ITAA). The award was voted by staff from travel agents throughout the country and the ceremony was attended by 500 guests at the Mansion House.

"Our staff can be doubly proud of their achievement – the first time that any ferry company has taken two top awards on the same day." commented Tony Kelly, Irish Ferries marketing director.

In both of the awards, the ferry company won against competition from UK and Continental ferry companies operating on services in and out of Ireland. Irish Ferries operate on two Irish Sea routes between Dublin-Holyhead and Rosslare-Pembroke Dock. In addition on the direct continental routes to France between Rosslare to Cherbourg and to Roscoff during the high season. For information about Irish Ferries logon to www.irishferries.com

In the case of Irish Ferries, their Rosslare-Pembroke Dock route vessel, Isle of Inishmore arrived on the Mersey yesterday at the Cammell Laird dry-dock facility in Birkenhead.

The 1997 Dutch-built Isle of Inishmore had relieved the 50,938 tonnes 'flagship' Ulysses from the Dublin-Holyhead route which too had gone to Birkenhead for maintenance since January 4th.

The Ulysses is now back on service and the company's French routes cruiseferry, Oscar Wilde is covering the Isle of Inishmore's absence from Rosslare-Pembroke Dock sailings.

Continental services to France on the Rosslare-Cherbourg route will resume on February 16th when the Oscar Wilde returns from her overall. The Bahamas flagged vessel will re-open seasonal Rosslare-Roscoff sailings starting on May 13th.

In addition to conventional tonnage Irish Ferries also operate the fast-craft catamaran Jonathan Swift in tandem with Ulysses on the Dublin-Holyhead route. The Ulysses takes 3 hours 25 minutes while the 39-knot catamaran craft marketed as the Dublin 'Swift' is advertised with a scheduled passage time of 1 hour and 49 minutes.

The Australian-built catamaran was taken off the central corridor route yesterday to be drydocked also in Birkenhead until January 18th. Dublin Swift sailings return to the Dublin-Holyhead route on February 19th with the first crossing to depart at 14.30 hours from the capital port.

For the latest information on ferry sailings and reservations click: www.irishferries.com

For the last 17 years the Pride of Bilbao has operated between Portsmouth and Bilbao under charter to P&O. Built in 1986, she was launched as Olympia for Viking Line between Stockholm and Helsinki, then the Baltic Sea ferry was one of the largest overnight passenger capacity ferries in the world. At 177 metres long the vessel can accommodate 2552-passengers, 600-vehicles and space for 77-trucks. She has a sister, the Mariella, which currently operates on Viking Line's Stockholm-Mariehamn–Helsinki service.

In 1993 the vessel was renamed Pride of Bilbao and launched a new service on the Bay of Biscay, under charter from her Scandinavian owners. The following year ICG purchased the Pride of Bilbao from Viking Line and she was re-registered to the Bahamas. The vessel was subsequently entered into a British bare-boat charter arrangement between P&O Ferries and ICG. Due to unsustainable losses the route closed on 28 September this year but rivals Brittany Ferries soon shortly announced they would reopen the route in Spring 2011.

Throughout the Pride of Bilbao's career under ICG (parent company of Irish Ferries), the cruiseferry has only once visited Ireland. In between Spanish sailings, she was sub-chartered for a three-day Christmas mini-cruise from Portsmouth to Dublin in 2004, where the Pride of Bilbao berthed at the ferryport close to the ICG headquarters.