#Tourism - Galway's status as the only city on the Wild Atlantic Way is at the centre of a new six-year tourism blueprint for the City of the Tribes.
As the Connacht Tribune reports, the Tourism Sustainability Strategy 2015-2021 – developed from search commissioned by Galway City and County Councils – recommends that a 'master brand' be created to capitalise on the city's unique position in the West of Ireland.
Plans include developing and marketing Galway as a transport and accommodation hub for the Wild Atlantic Way, as well as creating new spin-off cultural and heritage trails, and extending the tourist season with the likes of new city-based festivals.
The Connect Tribune has much more on the story HERE.