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Brittany Ferries Expand “Économie” UK Services By Bringing in The Baie

16th February 2015
Brittany Ferries Expand “Économie” UK Services By Bringing in The Baie

#FerryÉconomie - Brittany Ferries are to expand their fleet and offer more no-frills 'économie' UK sailings to Le Havre and Bilbao with the launch in May of chartered ro-pax Baie de Seine, writes Jehan Ashmore.

Baie de Seine was the former Sirena Seaways which operated the final ferry link between the UK and Scandinavia until closed last year by DFDS Seaways on their Harwich-Esbjerg (Denmark) route.

The closure of the historic North Sea route will see the ro-pax operate for Brittany Ferries économie brand in which Etretat launched almost a year ago.

The second ro-pax to join Brittany Ferries 'no-frill's operations, Baie de Seine will serve Portsmouth-Le Havre route (four times a week) and Portsmouth-Bilbao route (once a week).

One of the core reasons for the closure of the North Sea route given by DFDS was the inability to sustain added costs accrued to the new EU Directive on Sulphur Emissions which came into effect at the start of 2015.

For her new role scrubbers are to be fitted to Baie de Seine so to enable her to burn low cost heavy fuel oil yet comply with new low sulphur emissions regulations.

The Brittany Ferries économie brand services are aimed to customers wishing to travel to France or Spain at what the company claim to be 'very reasonable fares' without the cruise-style experience normally provided by the operator.

Baie de Seine is certified to carry 610 passengers but the operator will reduce numbers to well below this capacity on the ro-pax which has limited facilities and space.

She is to join the second économie-branded ship, Etretat, which as alluded above launched the service last year during March. Prior to that the Visentini ro-pax served LD Lines Irish and UK services in addition to those of Celtic Link Ferries.

Mike Bevens, Group Commercial Director, comments: "We have been really pleased with the demand for our new no-frills service so this additional ship will provide a welcome boost in capacity and provide our customers with an even wider range of sailing times. Furthermore, it now brings the total number of services to Spain to seven a week, again providing more choice."

Customers can mix and match économie sailings with the company's other cruiseferry services to Normandy (to include fast-ferry on the Portsmouth-Cherbourg/lLe Havre), Brittany and northern Spain. In addition to the fexibility of travelling out by one route and returning by another. 

 

Published in Brittany Ferries
Jehan Ashmore

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Jehan Ashmore

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Jehan Ashmore is a marine correspondent, researcher and photographer, specialising in Irish ports, shipping and the ferry sector serving the UK and directly to mainland Europe. Jehan also occasionally writes a column, 'Maritime' Dalkey for the (Dalkey Community Council Newsletter) in addition to contributing to UK marine periodicals. 

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About Brittany Ferries

In 1967 a farmer from Finistère in Brittany, Alexis Gourvennec, succeeded in bringing together a variety of organisations from the region to embark on an ambitious project: the aim was to open up the region, to improve its infrastructure and to enrich its people by turning to traditional partners such as Ireland and the UK. In 1972 BAI (Brittany-England-Ireland) was born.

The first cross-Channel link was inaugurated in January 1973, when a converted Israeli tank-carrier called Kerisnel left the port of Roscoff for Plymouth carrying trucks loaded with Breton vegetables such as cauliflowers and artichokes. The story, therefore, begins on 2 January 1973, 24 hours after Great Britain's entry into the Common Market (EEC).

From these humble beginnings however, Brittany Ferries as the company was re-named quickly opened up to passenger transport, then became a tour operator.

Today, Brittany Ferries has established itself as the national leader in French maritime transport: an atypical leader, under private ownership, still owned by a Breton agricultural cooperative.

Eighty five percent of the company’s passengers are British.

Key Brittany Ferries figures:

  • Turnover: €202.4 million (compared with €469m in 2019)
  • Investment in three new ships, Galicia plus two new vessels powered by cleaner LNG (liquefied natural gas) arriving in 2022 and 2023
  • Employment: 2,474 seafarers and shore staff (average high/low season)
  • Passengers: 752,102 in 2020 (compared with 2,498,354 in 2019)
  • Freight: 160,377 in 2020 (compared with 201,554 in 2019)
  • Twelve ships operating services that connect France, the United Kingdom, Ireland and Spain (non-Covid year) across 14 routes
  • Twelve ports in total: Bilbao, Santander, Portsmouth, Poole, Plymouth, Cork, Rosslare, Caen, Cherbourg, Le Havre, Saint-Malo, Roscoff
  • Tourism in Europe: 231,000 unique visitors, staying 2.6 million bed-nights in France in 2020 (compared with 857,000 unique visitors, staying 8,7 million bed-nights in 2019).