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Irish Boat Firm Rebrands for Expansion into Europe & Middle East

16th May 2013
MGMnewlogo
A sneak peek of the new logo for leading Irish broker MGM Boats
Irish Boat Firm Rebrands for Expansion into Europe & Middle East

Leading Irish boat sales firm MGM Boats is preparing a summer long celebration of its 15–years in business and a new logo is part of the firm's birthday rebranding. Afloat.ie brings you a sneak peek of the new MGM look above that will shortly be emblazoned on a new boat sales website along and a a new office in Carrickfergus. There will also be other staff announcements as the company continues its international developments.

Enterprising broker Gerry Salmon of MGM Boats has been in the Middle East last St. Patrick's weekend attending the Dubai International Boat Show. The Dun Laoghaire firm who specialise in international yacht brokerage have spent the winter months working hard to sell clients boats at foreign boat shows.

Not content to limit themselves to a depressed Irish market the go ahead firm headquartered in Dun Laoghaire harbour regularly attend established shows in Southampton, London, Paris and Dusseldorf as well as Helsinki.

The reason behind this Summer's rebranding is a rapid exansion of its brokerage division in Europe and the Middle East. It is an opportunity to give ourselves a unique and prestigious brand identity. 

'Our new logo and corporate identity will work well across all mediums of communication. It will complement our Boat Show Brokerage stands at the fifteen planned international events for the 2003/14 season' says MGM managing director Gerry Salmon.

Published in Marine Trade
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