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Operator Brittany Ferries has announced that this year's bookings, in and out of Cork and Rosslare, are up by 44 per cent on figures for 2019, the last ‘normal’ year before Covid disrupted travel and holiday plans.

The company's Irish general manager Hugh Bruton said that while it is still early in the year, numbers travelling on all Brittany Ferries’ routes to and from both France and Spain are showing healthy increases.

“Undoubtedly the lack of travel during the last two years has created pent-up demand, particularly amongst Irish holidaymakers travelling abroad. But we are also seeing healthy increases in the number of French and Spanish visitors coming to Ireland.

“While the UK has always been the primary destination for French customers, across our total Ireland/UK business currently we are attracting 49 per cent of all the French holidaymakers travelling with the company, to Ireland. Those numbers are unprecedented.”

Last month, Brittany Ferries’ President Jean Marc Roué and the company's chief executive Christophe Mathieu were in Ireland to make a number of important investment announcements in relation to the company's long-term commitment to its Irish routes.

They confirmed that the new midweek sailing launched last year connecting Cork with France and operated by cruise-ferry Armorique (see photo) will become a permanent feature of the company’s sailing schedule in future years.

They also announced that in November of this year they would be introducing a larger and more cruise-orientated ship Galicia on their Rosslare-Bilbao route, replacing Connemara. The Galicia cruise-ferry is one of the newest additions to the Brittany Ferries fleet having been launched in December 2020.

Speaking in relation to the announcement Siobhan McManamy, Acting Chief Executive of Tourism Ireland, said: “As we restart overseas tourism to Ireland this year, the announcement that Brittany Ferries’ bookings for sailings from Roscoff to Cork and from Cherbourg and Bilbao to Rosslare are up by 44 per cent on 2019 is very good news and a real vote of confidence in Irish tourism.

“As an island, the importance of convenient, direct access cannot be overstated – it is absolutely critical to achieving growth in inbound tourism. We already work very closely with Brittany Ferries and we look forward to continuing to co-operate with them to maximise the promotion of their services.”

Published in Brittany Ferries

About MGM Boats

MGM Boats is one of Ireland's leading boat brokers now operating internationally as well as throughout Ireland. MGM Boats was founded in 1997 by brothers Martin and Gerry Salmon who were previously worked as a carpenter, joiner and glass fibre laminator in the 1980s. Martin progressed to boat retailing in the late 1980s and Gerry was a service manager in the 1990s. From these many years of experience, MGM Boats was founded in 1997. It started out as a service, maintenance and repairs company based in Malahide, Co. Dublin.

The company grew in 1998 when the Aquador dealership was acquired. Starting as they meant to go on, in 2001 MGM became distributors for Jeanneau Motorboats and Yachts and also opened its second office in Belfast. MGM had begun to create what would be an international and acclaimed brokerage company.

In 2003, MGM Boats moved to Dun Laoghaire Harbour, Co. Dublin. The large office space and yard expanded the service department and paved the way for MGM to acquire the dealership for Sunseeker in Ireland in 2003.

From then, MGM built up its brokerage listings and in 2009 it opened its office in Hamble, UK. This has led to many years of MGM being present at all major UK boat shows, and each year growing their presence and listings.

The success of MGM's brokerage listings spread internationally, leading in 2012 to 2 new offices being opened in the Mediterranean - in Villamoura, Portugal and Mallorca, Spain. The now international brand and team throughout these years received many awards for their enterprising spirit, customer service and international presence, including winning Sunseeker Distributor of the Year in 2007, 2009 and 2011.

This also led to a new Irish office being opened in Kinsale, Co. Cork increasing their presence within Ireland as well as abroad.

At A Glance – MGM Boats Agencies

MGM Boats are Irish agents for the following yacht and motorboat manufacturers

  • Jeanneau sail
  • Jeanneau power
  • Prestige
  • Lagoon catamarans
  • Aquador
  • Bayliner
  • Zodiac

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