Displaying items by tag: of cork

Q: Give examples of marine leisure tourism?

Sports: sailing, surfing, diving and fishing Heritage: Unesco coastal villages, archaeological sites of interest, biospheres and historical points of interest Arts: coastal museums, art galleries, museums, wrecks Education: Eco-tourism, field courses, NGOs. Food: Seafood restaurants, Seafood festivals

28th November 2011

900 Brazilian Delegates Come to Cork

#CRUISE LINER–Up to 900 delegates from the fuel industry in Brazil are being rewarded for their business with a high end incentive trip in 2012 which will include a visit to Cork. They will travel on the cruise liner MV Independence of the Seas which will berth at Cobh Cruise Terminal overnight. The group, which is being co-ordinated by Kuoni Destination Management Company will experience Cork over a day and a half. This is a fantastic opportunity to highlight the region of Cork, voted one of the top ten European destinations to visit in 2011 by Yahoo Search Engine.

Cork Convention Bureau (CCB) has been working with Kuoni on an impressive itinerary for next year. A group of 12 visited Cork on September 17th and 18th last on a fact finding mission. CCB ensured they experienced the best of the region including a visit to the coastal town of Kinsale, the Queenstown Heritage Centre in Cobh, Fota House and even a night at the dog races! As a result of this site inspection a programme has been devised. A gala dinner in the grounds of Castlemartyr Resort Hotel with the backdrop of the castle ruins has been proposed followed by a day of excursions including the Jameson Distillery in the town of Midleton and the obligatory kissing of the Blarney Stone. Two hours of free time in Cork's city centre will allow the group to browse the chic boutiques and have lunch at many of Cork's great restaurants tasting local artisan produce.

'This business will be worth an estimated €500,000 to the Cork region. Since its inception in 2007, CCB has been responsible for more than €20 million worth of conference, meeting and incentive business in Cork. Cork is at its peak right now and international event organisers looking for new destinations are very impressed with the product offering.' Evelyn O'Sullivan, Business Tourism Manager CCB. (Cork Convention Bureau is an initiative of Cork City and County Councils, Failte Ireland and is also supported by the regions hotels.)

Commenting on the delegate visit to Cork, Captain Michael McCarthy Port of Cork said: "This is a fantastic opportunity for Cork to leave a very positive welcoming experience for the 900 visitors. It is very encouraging to see commercial companies using the cruise liner business as a method of visiting the region. Statistics available from the cruise lines indicate that 30% of cruise passengers make a return visit to a region they visited on their cruise itinerary. This would be excellent for Cork if some or all of these delegates return in the future with their family or friends or indeed looked at future business opportunities." In order to ensure that their visit is memorable, the Port of Cork will coordinate a special welcome with the Tour Operator, Cobh Tourism, Town Council and Chamber, Irish Rail and Cork City TEAM.

He continued: "The Port of Cork has been involved for the last 3 years with Spanish, French and Portuguese Ports in developing the European Atlantic Area as a premier cruise destination. This work under an EU Initiative "Cruise Atlantic Europe" is aimed at developing the historic links between these countries and the Latin nations in South America, particularly Brazil to encourage them to visit this region. The Independence of the Seas is due to berth in the Port of Cork between the 6th-7th May 2012 with over 5,000 passengers and crew.

Published in Cruise Liners

Tagged under

Marine Leisure & Aquatic Tourism

Domestic coastal tourism expenditure was approximately €698 million in 2018, while domestic marine tourism generated €381 million.

Activities such as walking/ running along the coast, swimming and beach visitations are among the most popular activities for domestic visitors on both day and overnight trips.

While participation rates in pursuits such as bird and wildlife watching in coastal areas and visiting nature reserves, etc. in coastal areas were lower, these activities did see the highest frequency of both day and overnight trips for those active in these activities.

According to the National University of Galway (NUIG) research the average expenditure per coastal day trip in 2018 was calculated at €95. The equivalent for coastal overnight trips was €310. The estimated water-based activity expenditure per person per trip across the sample was €56 rising to €73 for the subsample that actually undertake waterbased activities on their coastal visits. The results also indicate that domestic tourists undertake the majority of their marine activities on the West and South coasts of Ireland and that there are notable differences in participation rates across age groupings, social classes and by family makeup.

A domestic tourist is defined in this report as a person who spends at least one night away from home on their trip. Total expenditure by domestic tourists in coastal areas was estimated to be €698 million in 2018, which represents 35% of the total expenditure by domestic tourists (using the broader Fáilte Ireland measure for domestic tourists that includes business trips equating to 10.92 million in total trips and €2,006 million in total revenue).

The marine-related activity expenditure, or what might truly be referred to as domestic marine tourism, is estimated to generate revenue of €381 million with €172 million being spent on water-based activities. Marine tourism makes up an estimated 19% of total domestic tourism expenditure.

Marine Leisure Tourism - FAQ

What is marine leisure tourism?

Coastal tourism refers to land-based and water-based tourism activities taking place on the coast for which the proximity to the sea is a condition including also their respective services. Coastal and Marine Tourism & Leisure are seen as one of the Blue Economy (BE) sectors that can help unlock the potential of multi-use of space at sea by engaging with Blue Growth (BG) sectors such as Aquaculture and Marine Renewable Energy among others.

Give examples of marine leisure tourism?

Sports: sailing, surfing, diving and fishing Heritage: Unesco coastal villages, archaeological sites of interest, biospheres and historical points of interest Arts: coastal museums, art galleries, museums, wrecks Education: Eco-tourism, field courses, NGOs. Food: Seafood restaurants, Seafood festivals

What marine leisure tourism studies have been conducted in Ireland?

NUI Galway carried out a survey of domestic residents in Ireland in 2019 as part of a survey entitled "Valuing and understanding the dynamics of Ireland's Ocean Economy". The purpose of the household survey was to profile the domestic market for single-day trips (leisure) and overnight trips (tourism) for coastal and marine-related activities in Ireland. The results of the survey are also used to estimate what proportion of an Irish resident's total domestic tourism expenditure is in coastal areas (coastal tourism) and what proportion is spent on undertaking marine-related activities (marine tourism).

What were the results of the NUI marine leisure tourism study?

The NUI results highlight the important contribution that Ireland's marine and coastal resources make to the leisure experiences of the general population and the importance of the domestic tourism market to local coastal economies. The analysis indicates that domestic coastal tourism expenditure was approximately €698 million in 2018, while domestic marine tourism generated €381 million. Activities such as walking/ running along the coast, swimming and beach visitations are among the most popular activities for domestic visitors on both day and overnight trips. While participation rates in pursuits such as bird and wildlife watching in coastal areas and visiting nature reserves, etc. in coastal areas were lower, these activities did see the highest frequency of both day and overnight trips for those active in these activities. Satisfaction with the available marine-related leisure facilities was also found to be very high across all activities.