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So Long, ISA - Hello, Irish Sailing

27th June 2017
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So Long, ISA - Hello, Irish Sailing

#IrishSailing - The Irish Sailing Association is now known as Irish Sailing.

The branding refresh comes on the foot of member feedback to Ireland’s national governing body for sailing, powerboating and windsurfing – and is intended to underline changes within the organisation as part of its five-year strategic plan.

The name change also echoes the ISAF’s switch to World Sailing in late 2015.

“Irish Sailing is more modern and welcoming, immediately understood by non-sailors and international audiences alike, and more appealing to those who might like to try our sports,” said the organisation in a statement.

As of yesterday (Monday 26 June), the new Irish Sailing logo appears on its website and social media feeds, and will gradually be rolled out across official documents, printed materials and products over the coming months.

Published in ISA
MacDara Conroy

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MacDara Conroy

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MacDara Conroy is a contributor covering all things on the water, from boating and wildlife to science and business

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