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2018 Golden Globe Race Attracted Multiple Millions In Publicity Worldwide

18th September 2019
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Pat Lawless is signed up for the second edition of the Golden Globe Race in 2022 Pat Lawless is signed up for the second edition of the Golden Globe Race in 2022

Independent analysis on media coverage during the 2018 Golden Globe Race says the event attracted worldwide coverage worth as much as US$185 million.

Les Sables d’Olonne, which will be the host start and finish port again in 2022, gained two years of international publicity valued at €16.5 million.

And Falmouth — which hosted the pre-race Suhaili 50 Parade of Sail, celebrating the 50th anniversary of Sir Robin Knox-Johnston’s departure in the original 1986 Sunday Times Golden Globe, as well as the start of the SITraN Challenge race to Les Sables d’Olonne — gained £1.85m (US$2.38m) from its three days of events.

Golden Globe Race founder Don McIntyre said today: “What a fantastic, solid result for a unique original adventure created by a small passionate management team with low budgets.

“It confirms the support and huge following the 2018 GGR achieved from ordinary people interested in a simple, back to basics human endeavour. No fluff; just an honest, down-to-earth non-stop solo race around the world that media understand.

“We must also thank the passion of our French fans and our enthusiastic host port and logistics partner Les Sables d'Olonne, Ville and Agglomeration. The GGR family continues to grow, ensuring the 2022 edition will be an even bigger success.”

Yannick Moreau, Mayor of Les Sables d’Olonne and president of the Agglomeration said: “For a first edition, the GGR has been an international success. I am looking forward to the second edition from Les Sables d’Olonne on September 4, 2022.”

With three years to go until the start of the next Golden Globe Race, only one ordinary and five special invitation spots are available with 22 Suhaili Class entrants already paid up — among them 63-year old Pat Lawless from Ballyferriter, Co Kerry.

Pat will be following in the wake of his late father who completed his own circumnavigation of the world in 1996 at the age of 70 — and aims to finish what Gregor McGuckin started in on the 50th anniversary of the original Golden Globe.

Published in Solo Sailing, Offshore
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